Atium. An incubator company at Chalmers, working with water treatment in a sustainable way. They were in need of a stronger more distinct logotype to be able to stand out from competitors and strengthen their brand. After a profound background work and research, going through competitors, the core business of Atium and their vision, the design work could begin. With water in focus, a timeless logotype was created. To strengthen the logo and to make it up-to-date in the majority of digital channels, an animated version was created. The movement in the animated version refers to the movement of water. Another wish from Atium was to clarify the functions of the hardware in an easy way through illustrations. From an earlier illustration that was hard to understand, a new one was made. To simplify the understanding, even more, an animation was made. Credits to Lovisa Rydlinger.